Will Institutional Giants Like Bakkt Save the Crypto Market in 2019?

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The cryptocurrency market has been enduring a prolonged bear phase, with dwindling trading volumes, fading retail interest, and widespread skepticism. However, a new development has sparked renewed optimism across the digital asset ecosystem: Bakkt, the cryptocurrency venture backed by the parent company of the New York Stock Exchange (NYSE), Intercontinental Exchange (ICE), has raised $182.5 million from a consortium of high-profile investors. This milestone signals a pivotal shift — institutional confidence in crypto is no longer speculative but materializing into real investment.

With major names like Microsoft, Naspers (Tencent’s largest shareholder), Alan Howard (co-founder of Brevan Howard), Boston Consulting Group, and Li Ka-shing’s Horizons Ventures on board, Bakkt’s emergence isn’t just another startup launch — it’s a structural evolution in how traditional finance views digital assets.

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What Makes Bakkt Different?

At its core, Bakkt aims to solve two of the biggest hurdles facing mainstream crypto adoption: trust and utility.

Unlike many crypto exchanges operating in regulatory gray zones, Bakkt is built with compliance, security, and institutional standards at the forefront. As a regulated entity under U.S. jurisdiction and backed by ICE — one of the most respected institutions in global finance — Bakkt brings legitimacy that few players in the space can match.

Its initial product offering? A physically settled Bitcoin futures contract. This means when traders buy a futures contract on Bakkt, they receive an actual bitcoin upon settlement — not cash. This distinction is crucial because it ties derivatives directly to real-world asset movement, increasing transparency and reducing counterparty risk.

This model mirrors what an approved Bitcoin ETF would offer — exposure to bitcoin price movements through regulated financial instruments — but without needing SEC approval. In effect, Bakkt could become a de facto ETF alternative, opening the floodgates for pension funds, hedge funds, and asset managers to gain indirect exposure to Bitcoin.

Why Institutional Entry Matters

For years, analysts have predicted that the next bull cycle won’t be driven by retail traders, but by institutional capital. Retail enthusiasm can spark momentum, but only large-scale investment can sustain long-term growth.

Currently, most crypto platforms are designed for individual users. While exchanges like Coinbase or Bitstamp have made strides in compliance and ease of use, they still lack the infrastructure needed for institutional-grade trading — including custody solutions, deep liquidity pools, and seamless fiat onboarding.

Bakkt addresses these gaps head-on:

These features collectively lower the barrier for traditional finance players to enter the crypto economy safely and efficiently.

Expanding Bitcoin’s Utility Beyond Speculation

Bakkt’s vision extends far beyond trading. The company plans to evolve into a full-fledged digital asset ecosystem where Bitcoin isn’t just held as an investment — it’s used as money.

One of the most talked-about aspects of Bakkt’s roadmap is its reported partnership with Starbucks. While details remain limited, rumors suggest a future where consumers can convert Bitcoin into dollars instantly at point-of-sale terminals — effectively using crypto to pay for coffee without merchants needing to handle volatility or blockchain complexity.

This approach tackles Bitcoin’s long-standing scalability issue. With only 7 transactions per second on the base layer, Bitcoin cannot compete with Visa’s 24,000 TPS. But Bakkt proposes an off-chain solution — maintaining internal ledgers for fast transactions while settling net balances periodically on-chain. Think of it as similar to the Lightning Network, but enterprise-grade and integrated within a trusted financial framework.

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Such innovations could finally unlock real-world utility for cryptocurrencies — moving them from speculative assets toward functional payment systems.

Microsoft’s Role: Powering the Backend

Another key piece of Bakkt’s strategy is its collaboration with Microsoft. By leveraging Microsoft Azure’s cloud infrastructure, Bakkt gains access to scalable, secure computing resources essential for handling high-volume financial transactions.

More importantly, Azure connects Bakkt to thousands of retailers already using Microsoft’s enterprise services — from inventory management to e-commerce platforms. This integration creates a ready-made distribution network for future consumer-facing applications of Bakkt’s wallet and payment tools.

In short, Bakkt isn’t building in isolation. It’s embedding itself within existing financial and technological ecosystems — a smart move that accelerates adoption and reduces friction.

Addressing Market Liquidity and Investor Confidence

One of the biggest concerns during market downturns is liquidity crunch. When large holders sell significant amounts of Bitcoin (often referred to as “whales”), smaller markets can’t absorb the volume, leading to sharp price drops.

With institutional-grade infrastructure like Bakkt entering the scene, the market gains deeper liquidity pools capable of absorbing large trades without extreme volatility. This stability attracts more conservative investors who previously avoided crypto due to its reputation for unpredictability.

Additionally, events like hard forks — such as the contentious BCH split mentioned in early reports — tend to erode confidence among undecided participants. A well-regulated platform like Bakkt helps mitigate such risks by providing clear rules, transparent custody, and reliable settlement mechanisms.

FAQs: Understanding Bakkt’s Impact

Q: Is Bakkt launching a Bitcoin ETF?
A: No. Bakkt is not an ETF. Instead, it offers physically settled Bitcoin futures contracts regulated by the CFTC. While it doesn’t provide direct ownership like an ETF might, it serves a similar purpose by enabling institutional investors to gain exposure to Bitcoin through regulated financial products.

Q: How does Bakkt differ from CME or CBOE Bitcoin futures?
A: The main difference lies in settlement. CME futures are cash-settled, meaning profits are paid in fiat. Bakkt’s contracts are physically settled, so buyers receive actual bitcoins. This strengthens market integrity and encourages actual holding rather than pure speculation.

Q: Can retail users access Bakkt?
A: Initially focused on institutions, Bakkt has plans to roll out a consumer app that will allow everyday users to buy, store, and spend digital assets. So yes — retail participation is part of the long-term vision.

Q: Does Bakkt support other cryptocurrencies besides Bitcoin?
A: Currently, Bakkt focuses exclusively on Bitcoin. Future expansion into other digital assets may happen, but only after regulatory alignment and market demand justify it.

Q: Why do big investors care about Bakkt?
A: Because it represents a compliant gateway for capital to enter crypto. For firms bound by fiduciary duty or regulatory constraints, investing via unregulated exchanges poses legal and operational risks. Bakkt removes those barriers.

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Final Thoughts: A Turning Point for Crypto?

While no single entity can “save” a market as vast and decentralized as cryptocurrency, Bakkt represents a critical inflection point. It combines regulatory credibility, institutional backing, technological innovation, and real-world utility in ways few previous projects have managed.

Whether Bakkt triggers the next bull run remains to be seen — but one thing is clear: the era of crypto being dismissed as a fringe experiment is ending. With giants like ICE, Microsoft, and Starbucks stepping in, digital assets are inching closer to becoming part of the global financial mainstream.

The question is no longer if institutions will adopt crypto — but how fast they’ll move once platforms like Bakkt prove their value.


Core Keywords: Bakkt, Bitcoin futures, institutional adoption, physically settled futures, cryptocurrency regulation, digital asset utility, ICE exchange, crypto liquidity