The crypto market is once again entering a bull cycle, and with it comes a reshuffling of power among centralized exchanges (CEXs). While user base and web traffic remain important, trading volume—especially in derivatives—has become the ultimate benchmark for dominance. Among all trading types, futures contracts amplify market momentum due to leverage, making volume a critical indicator of platform strength and user trust.
Historically, during the last bull run, Binance stood unchallenged at the top, with OKX solidly holding second place. Exchanges like Bybit, FTX, and Bitget competed for the remainder. However, the collapse of FTX, increased regulatory scrutiny on Binance, and shifting market dynamics have redrawn the landscape. Today, Bitget has emerged as a major contender, securing the third spot in BTC 24-hour futures trading volume—and in some metrics, even surpassing OKX.
According to Coinglass data, the top three centralized exchanges by 24-hour BTC futures trading volume are:
- Binance: $28.62 billion
- Bitget: $17.86 billion
- OKX: $12.64 billion
For Ethereum futures, Bitget ranks third with $5.82 billion in 24-hour volume, trailing only Binance and OKX. These figures signal a clear shift in market leadership and user behavior.
👉 Discover how top traders access high-volume markets with advanced tools and low latency execution.
Why Volume Matters in a Bull Market
In crypto, trading volume isn’t just a number—it reflects confidence, liquidity, and platform reliability. High volume attracts more users, improves price discovery, reduces slippage, and enhances overall market efficiency. For exchanges, dominating volume means greater visibility on data aggregators like CoinMarketCap (CMC) and CoinGecko, which in turn drives organic traffic and user acquisition.
This creates a positive feedback loop: more traders → higher volume → better rankings → more exposure → even more traders.
How Bitget Rose from Underdog to Contender
Bitget was once best known for one feature: copy trading. While other platforms offered similar tools, Bitget evolved into the world’s largest crypto copy trading ecosystem. It allows beginners to follow experienced traders with proven track records, lowering the barrier to entry for futures trading.
Key stats:
- Over 120,000 expert traders on platform
- More than 630,000 followers
- Over 67 million successful trades executed
- Users have collectively earned $380 million in profits
But Bitget didn’t stop there.
Building Through the Bear Market
While competitors cut staff and scaled back operations during the 2021–2023 bear market, Bitget took the opposite approach—expanding its team, enhancing product offerings, and acquiring undervalued assets. This counter-cyclical strategy paid off.
According to the 0xScope CEX Market Report 2023, Bitget rose to 4th place in overall market share by year-end and became one of the fastest-growing spot trading platforms. In 2023 alone, Bitget listed 355 new tokens, a 46% increase from the previous year, bringing its total to over 600 listed assets—many of them high-potential projects.
👉 See how leading platforms empower traders with real-time data and strategic insights.
Staying Ahead of the Narrative Curve
One of Bitget’s key strengths is its ability to identify and capitalize on emerging trends early—especially in fast-moving sectors like MEME coins, Layer 2s, AI tokens, and BRC-20.
For example:
- Listed BLUR in February 2023—before most major exchanges
- Entered the BRC-20 space in April 2023
First to list ORDI on May 10, 2023, at around $1
- Price surged over 55x after Binance listing
Launched SATS on November 9, 2023
- Rose 769% after Binance added support
By acting quickly and decisively, Bitget ensured its users were among the first to benefit from each new wave of speculation and innovation.
Launchpad & Launchpool: Delivering Real Returns
Beyond spot and futures trading, Bitget’s Launchpad has delivered impressive returns. According to CryptoRank, Bitget ranked #1 among top 10 CEXs in average ROI for initial listings in 2023, with some projects delivering up to 200x returns.
Its Launchpool offerings have also been strong, providing annualized yields between 50% and 300% for early stakers—making it a go-to destination for users seeking high-reward opportunities.
The BGB Token: A Hidden Gem?
Bitget’s native token, BGB, has outperformed most exchange tokens over the past year. In 2023 alone, it hit seven all-time highs (ATHs). After surging past $1.15 post-Lunar New Year 2024, it now trades near $1.30—showing sustained momentum.
Despite this performance, BGB remains undervalued when compared to peers in terms of market cap and utility. With buybacks, staking rewards, fee discounts, and growing ecosystem integration, BGB could be one of the most compelling exchange token plays in the current cycle.
Q1 2025: A Strong Start to the Bull Run
In the first quarter of 2025, Bitget reported the highest spot trading volume growth among all CEXs, according to CryptoRank. This signals strong user adoption and confidence as the market heats up.
As the bull market gains momentum, exchange competition is no longer just about technology or branding—it's about who delivers real wealth creation for users. Platforms that enable early access, high returns, and seamless trading experiences will win market share.
And right now, Bitget is doing exactly that.
👉 Explore how next-gen trading platforms combine innovation with profitability for every user level.
Frequently Asked Questions (FAQ)
Q: What makes Bitget different from other major exchanges?
A: Bitget stands out through its early adoption of trending assets (like BRC-20 and MEME coins), industry-leading copy trading system, and consistent product innovation—even during bear markets. Its focus on user profitability via Launchpad and staking programs further differentiates it.
Q: Is copy trading safe for beginners?
A: Yes—when done on a reputable platform like Bitget. Users can review trader performance metrics such as win rate, return rate, and drawdown before following them. This transparency helps reduce risk and build confidence for new traders.
Q: How does exchange trading volume affect me as a trader?
A: Higher trading volume means better liquidity, tighter spreads, lower slippage, and faster order execution—especially important for leveraged or large-size trades. It also indicates platform reliability and user trust.
Q: Why did Bitget grow while others declined during the bear market?
A: While many exchanges retrenched, Bitget invested in talent acquisition, product development, and strategic listings. This forward-looking strategy allowed it to capture market share when sentiment improved.
Q: Can exchange tokens like BGB still deliver returns in 2025?
A: Yes. Exchange tokens often appreciate due to platform growth, buyback programs, staking demand, and utility expansion. Given BGB’s track record and ongoing ecosystem development, it remains a strong candidate for continued upside.
Q: How important is being first to list new tokens?
A: Extremely. Early listing allows users to enter positions at lower prices before wider adoption. Exchanges that consistently lead in new listings build trust and loyalty among active traders chasing alpha.
The new bull market isn’t just about price rallies—it’s about who empowers users to profit first. With strategic foresight, product excellence, and a relentless focus on user returns, Bitget has positioned itself as a key player in this cycle’s evolving CEX hierarchy.