In a bold move reinforcing its commitment to digital asset adoption, Genius Group Limited (NYSE American: GNS) has announced a 20% increase in its Bitcoin treasury, bringing its total holdings to 120 Bitcoin. Acquired at an average price of $101,539 per BTC, this strategic expansion marks a significant step in the company’s long-term vision of integrating Bitcoin as a core component of its financial and educational philosophy.
The acquisition, completed on July 1, 2025, signals a renewed momentum in the company’s Bitcoin purchase plan—now being executed with greater frequency and urgency. This development follows the lifting of a preliminary injunction by the U.S. Court of Appeals, which had temporarily halted Bitcoin purchases. With the legal barrier now stayed pending appeal, Genius Group has swiftly doubled its Bitcoin holdings since May 22, 2025, reaffirming its confidence in Bitcoin as a long-term store of value.
A Strategic Push Toward 1,000 Bitcoin
Genius Group has publicly restated its ambitious target: to grow its Bitcoin treasury to 1,000 Bitcoin within the next six months. This aggressive timeline reflects not only the company’s bullish outlook on Bitcoin but also its broader mission to lead by example in corporate Bitcoin adoption.
“Our Bitcoin Treasury is a key part of our Genius philosophy of preserving and growing value,” said Roger Hamilton, CEO of Genius Group. “We’re not just teaching about the future—we’re investing in it.”
The company’s “Bitcoin-first” strategy is deeply intertwined with its educational model, which focuses on three foundational pillars: AI, Bitcoin, and Community—what Hamilton refers to as the “ABCs of the future.” By aligning its financial reserves with its curriculum, Genius Group aims to demonstrate real-world applications of decentralized finance and digital ownership.
The Genius Philosophy: Aligning Education with Digital Assets
Genius Group operates as an AI-powered education and acceleration platform serving over 5.8 million users across 100+ countries. Its flagship model, Genius City, functions as a digital ecosystem offering AI training, tools, and talent marketplaces. What sets it apart is its integration of Bitcoin not just as a subject of study, but as a strategic asset on its balance sheet.
This dual approach—teaching Bitcoin while holding it—creates a powerful alignment between belief and action. Students learning about blockchain and digital currencies are doing so within an organization that actively participates in the ecosystem they’re studying.
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Why Bitcoin? The Case for Corporate Treasury Diversification
Bitcoin’s role as “digital gold” has gained traction among forward-thinking corporations seeking to hedge against inflation and currency devaluation. Genius Group’s decision to accelerate purchases aligns with a growing trend seen in companies like MicroStrategy and Tesla, though with a unique twist: educational integration.
Unlike traditional treasury reserve assets such as bonds or cash—both subject to inflationary erosion—Bitcoin offers scarcity, transparency, and global liquidity. With a fixed supply cap of 21 million coins, Bitcoin presents a compelling case for long-term value preservation.
For Genius Group, this isn’t speculative investing—it’s mission-driven treasury management. The company views Bitcoin as more than an asset; it’s a symbol of financial sovereignty and technological empowerment.
Overcoming Legal Hurdles: A Resilient Path Forward
The recent court decision to stay the preliminary injunction was a pivotal moment for Genius Group. The temporary block had raised concerns about the company’s ability to execute its Bitcoin strategy. However, the stay allows purchases to resume while the appeal process unfolds, giving the company room to continue building its position.
This legal resilience underscores the importance Genius Group places on its Bitcoin holdings—not as a short-term bet, but as a cornerstone of its financial identity.
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Frequently Asked Questions (FAQ)
Q: How many Bitcoins does Genius Group currently hold?
A: As of July 1, 2025, Genius Group holds 120 Bitcoin in its treasury, following a 20% increase from previous holdings.
Q: What was the average purchase price for these Bitcoins?
A: The company acquired the 120 Bitcoin at an average price of $101,539 per coin.
Q: What is Genius Group’s ultimate Bitcoin target?
A: The company aims to grow its Bitcoin treasury to 1,000 Bitcoin within the next six months.
Q: Why is Genius Group investing in Bitcoin?
A: Genius Group views Bitcoin as a long-term store of value and a key part of its educational philosophy centered on AI, Bitcoin, and Community—the “ABCs of the future.”
Q: Is Genius Group’s Bitcoin strategy affected by ongoing legal issues?
A: While a preliminary injunction previously paused purchases, it has been stayed by the U.S. Court of Appeals, allowing the company to resume and accelerate its acquisition plan.
Q: How does Bitcoin fit into Genius Group’s educational model?
A: Bitcoin is taught as part of the future of finance and is mirrored in the company’s own treasury strategy, creating real-world alignment between curriculum and corporate action.
The Bigger Picture: Education Meets Financial Innovation
Genius Group’s approach represents a new paradigm: one where education companies don’t just teach about emerging technologies—they actively participate in them. By holding Bitcoin, the company provides tangible proof of concept for its students and stakeholders.
This model could inspire other educational institutions to reconsider their financial strategies, potentially leading to broader adoption of digital assets in academia and beyond.
As the line between learning and doing continues to blur, platforms like Genius Group are proving that the best way to prepare for the future is to live it today.
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Final Thoughts
Genius Group’s latest move is more than a financial transaction—it’s a statement of belief. In increasing its Bitcoin treasury to 120 BTC and accelerating toward 1,000 BTC, the company is doubling down on its vision of a decentralized, AI-driven future.
With over 5.8 million users worldwide, its influence extends far beyond balance sheets. It’s shaping minds, building communities, and proving that when education and innovation converge, transformative change follows.
As corporate Bitcoin adoption evolves from fringe experiment to strategic imperative, Genius Group stands at the forefront—not just as a participant, but as a pioneer.